The question is no longer “Why should I invest in mobile?” - we’ve all read statistics about the tremendous adoption of mobile and tablet devices - but “How should I invest in mobile?”
A new addition to thinkwithgoogle.co.uk is the The Mobile Playbook:UK - a guide to winning with mobile. So if you need answers to crucial questions such as:
- How does mobile change our value proposition?
- How does mobile impact our digital destinations?
- Is our organisation adapting to mobile?
- How should marketing adapt to mobile?
- How can we connect with our tablet audience?
Then check out The Mobile Playbook...