What we learned in 2010
Did you know that consumers exposed to a homepage ad on YouTube are 4 times more likely to visit the advertiser's site, search for the brand or watch the company's videos on YouTube?
Or that across financial advertisers, for every 10 applications search drives online, search drives another 4.5 offline?
For more great insights around online marketing and advertising, check out our new video which showcases some of the best learnings from research carried out with our partners last year.