The latest insights & trends from Google Internet Stats
Here is the latest round-up of some of the most recent stats added to our Google Internet Stats site:
Global Trends
- By the end of 2010, there will be 2 billion internet users worldwide. There were only 361 million Internet users in 2000, in the entire world. To put that into perspective, that’s barely two-thirds of the size of Facebook today.
(International Telecommunications Union, October 2010)
- Worldwide Internet traffic has grown by 62% in 2010. The regions experiencing the fastest year on year growth were Eastern Europe and India/South Asia, where average traffic growth exceeded 100%, and the Middle East, where traffic rose just under 100%.
(TeleGeography's Global Internet Geography, October 2010) - More than 1 in 5 people in the developing world are online.
(International Telecommuncations Union, October 2010)
Digital Youth
- 1 in 5 children in the UK say that they have gone without food or sleep to stay online.
(London School of Economics and Political Science, November 2010) - A quarter of 7-10s agree they would be 'lost' without the internet, rising to 46% of 11-14s. Over 90% of each group have internet access at home and the majority also use the internet at school.
(Youth TGI, November 2010) - 25% of young people aged 11-14 purchase clothes online, 23% purchase video games, 21% purchase DVDs, 20% purchase CDs and 18% purchase music downloads.
(Youth TGI, November 2010)
eCommerce
- Over 2/3 of UK consumers aged 14 and older—roughly 26 million people—bought goods, travel or other services online at least once per month in 2010.
(eMarketer, November 2010) - The number of Brits making online purchases is expected to increase to 32.5 million by 2014.
(Verdict Research, September 2010) - This Christmas, it is predicted that £6.4 billion will be spent online, up from £5.5 billion in December 2009.
(IMRG, October 2010)
YouTube
- Every minute, 35 hours worth of content is uploaded to YouTube.
(YouTube Blog, November 2010) - Nearly 9 out of 10 UK internet users have used YouTube.
(Entertainment Media Research, November 2010) - Of YouTube Mobile Users, 70% use the mobile site at least once a day.
(Google, November 2010)