Using the Wonder Wheel...
Have you tried the new Wonder Wheel on Google Search yet? After you've done a Google Search you'll see a small link which says 'Show Options...'. This menu allows you to narrow down your search results using a range of options including showing videos, reviews or forum mentions for your search term or specifying a time period such as showing results from the 'Past 24 hours'. Showing recent results is particularly useful if you want to see, for example, the impact of a recent campaign. Among the other options is a new feature called the Wonder Wheel. This view of the results shows relevant, related search terms to the term for which you are searching. This is a nice way to understand related terms to, for example, different brands on the Internet. Here are a few examples to get you started: walkers crisps, british airways and financial times.
